Skill Question #3
I would love a position where I just coach clients and CEO Focus signs them up
Me too!
Group membership is a very personal decision. They are joining YOUR group more than a CEO Focus group. It's hard to sell a relationship product for someone else, so we do not try.
The marketing system gets prospects 80% sold, the local group leader needs to do the last little portion.
Dislike sales?
Coaching is a personal service, not a tangible product. It is very difficult to sell a service someone else will provide .
We hate cold calling too, and there’s none needed in our marketing system. The education-based marketing system drives prospects to webinars/seminars and creates closable prospects. However, someone needs to enroll these prospects in the group.